(Case study)  Fintech · Saudi Arabia

Daryn

Real estate fund investing for everyone, starting from 1,000 riyals. An investor app and a fund manager portal on one platform.

(Product)
Investor app and fund manager portal
(Platforms)
iOS, Android, Web
(Languages)
Arabic and English
(Role)
Product Design Manager

(Overview)

Daryn lets people in Saudi Arabia invest in licensed real estate funds from their phone, with identity checks through Nafaz. Fund managers get a web portal to run funds, offerings and units.

(Investor app)
iOS and Android
(Fund manager portal)
Web, desktop first
(Languages)
Arabic (RTL) and English
(Themes)
Light and dark

(03)  The challenge

Regulated investing that feels everyday.

Investing in a regulated fund comes with identity checks, suitability rules and paperwork. The goal was to make all of it feel as simple as any everyday app.

(01)

Investor

On the phone, in Arabic or English

  • Sign up and verify identity through Nafaz
  • Understand a fund before putting money in
  • Invest, pay and track units in one place
(02)

Fund manager

On the web portal

  • Set up a fund and its first offering
  • Run capital increases and second offerings
  • Manage investors and unit allocation

(04)  Two products, one platform

Mapping both journeys end to end.

The investor journey runs on the phone. The fund manager journey runs on the web. Both meet at the same funds, offerings and units.

Investor app

  1. 01Onboarding
  2. 02Nafaz
  3. 03KYC
  4. 04Browse funds
  5. 05Suitability
  6. 06Invest
  7. 07Payment
  8. 08Units

Fund manager portal

  1. 01Log in
  2. 02Add fund
  3. 03Contributors
  4. 04Offering
  5. 05Capital increase
  6. 06Second offering
  7. 07Investors
  8. 08Units

(05)  Onboarding

A first step for just 1,000 riyals.

Three short screens explain what Daryn is and lower the barrier to start. Language is a choice from the very first screen.

Funds you can join
Funds you can join
Invest in minutes
Invest in minutes
Start from 1,000 riyals
Start from 1,000 riyals

(06)  Identity and KYC

Verified through Nafaz, not paperwork.

Identity comes from the national Nafaz system, then a guided KYC fills in the rest, with clear states for linked, failed and pending.

Connect with Nafaz
Connect with Nafaz
Connected
Connected
KYC, step by step
KYC, step by step

(07)  Fund to units

From a fund card to owned units.

Funds open as cards with capital, return, unit value and progress. A suitability check comes before investing, then payment and a clear confirmation.

Home and fund cards
Home and fund cards
Suitability check
Suitability check
Invest in the fund
Invest in the fund
Transaction complete
Transaction complete

(08)  Languages and themes

Four versions of every screen.

Every screen is designed in Arabic and English, right to left and left to right, in light and dark mode.

English · Light
English · Light
English · Dark
English · Dark
Arabic · Light
Arabic · Light
Arabic · Dark
Arabic · Dark

(09)  Fund manager portal

Running a fund from one dashboard.

Fund managers add funds and contributors, open offerings, run capital increases and manage investors and units, with quick view panels so they never lose context.

Fund manager portal
Fund list
Fund list
Fund manager portal
Capital increase, approved
Capital increase, approved

(10)  Design system

One system behind both products.

Variables, text styles and components shared by the app and the portal, built for two languages, two directions and two themes.

818variables
5variable collections
102text styles
40+component pages
BrandLight and dark
ResponsiveDesktop, tablet, mobile
TypographyArabic and English
Alias and mappedSemantic tokens over primitives
#2E1A47
#4C2B75
#8055B4
#C2B5D3
#F4F1F8
#0B0B0B

(11)  Scope

The platform in numbers.

Two products, two languages and two themes, kept consistent by one system.

271investor app screens per language and theme
202fund manager portal screens
4versions: Arabic and English, light and dark
13investor flows, from onboarding to requests

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